Nvidia Leads Magnificent 7 Retail Buying With $27 Billion Inflows
Retail investors bought $27 billion worth of Nvidia stock over the past year, the largest total among Magnificent 7 companies, while Apple was the only member sold.
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Retail flows across the Magnificent 7 show Nvidia remains the standout AI trade. Over the last year, retail investors added roughly $27 billion of NVDA, more than any other company in the group. Since October 2025, those purchases have more than quadrupled.
Tesla ranked second with about $15 billion in retail buying over the same period, followed by Microsoft at $9 billion.
Apple was the exception, recording about $5 billion in net retail sales over the past year—the only Magnificent 7 stock that retail investors reduced.
Source: The Kobeissi Letter