CoinSwitch Partners with NDTV Profit to Launch 'Crypto Minutes'

CoinSwitch, India's largest crypto investing platform with over 25 million users, has announced a strategic partnership with business news channel NDTV Profit to launch a new segment called 'Crypto Minutes'. The educational program will begin airing on June 22, 2026, every weekday at 10:30 AM and 3:30 PM IST.

The segment is designed to demystify digital assets for a broad Indian audience, covering topics from basic concepts to market trends, emerging developments, and risk management. Expert-led discussions and market insights will aim to help viewers navigate the complexities of crypto investing with credible, easy-to-understand information.

CoinSwitch co-founder and CEO Ashish Singhal emphasized the importance of education as crypto adoption matures in India. "Awareness and education remain critical to helping investors navigate this emerging asset class responsibly," he said. "Through this partnership, we aim to simplify complex concepts, address common misconceptions, and provide credible insights that empower investors to make informed decisions."

Mandeep Singh, Chief Revenue Officer of NDTV, highlighted the network's commitment to financial literacy. "Digital assets are now an important part of the larger financial conversation," he noted. "With Crypto Minutes, we want to bring clarity, context and credibility to a space that is often complex and fast-moving."

The collaboration combines CoinSwitch's domain expertise with NDTV Profit's established business journalism to deliver actionable information for both first-time investors and seasoned market participants. The initiative is part of CoinSwitch's broader effort to drive crypto awareness and financial literacy across India.