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2008issue C101

Retail market buys hit the ask

A published execution explainer paired every buy with the bid and every sell with the ask. A reader treated that pairing as wrong for ordinary marketable orders, and the editor accepted that a retail buyer transacts on the ask.

  • Unless a limit order is used, a buy instruction is filled at the ask and a sell instruction is filled at the bid.
  • A limit order is the exception that can avoid automatically taking the far side of the two-sided quote.
  • A broker does not automatically keep the spread on a customer trade. The spread is retained only if the broker can offset the customer against the opposite quote.
  • A quoted bid sitting above a quoted ask is inconsistent with a coherent two-sided quote.
Entries in this reading2 entries

A fill-side audit

Editorial note: treat every bid-ask walkthrough as a fill-side audit. First ask whether the instruction is a market order or a limit order. Then check which posted quote that choice actually takes.

The bid is the displayed price of resting buy interest, the side a marketable sell usually trades against. The ask is the displayed price of resting sell interest, the side a marketable buy usually trades against.

A market order is an unpriced instruction that seeks an immediate fill, typically lifting the posted ask on a buy and hitting the posted bid on a sell. A limit order is a priced instruction that need not take the far side of the displayed quote, so a buy can rest below the ask and a sell can rest above the bid.

The original pairing

A published execution explainer asserted that a trader always buys at the bid and sells at the ask. A later reader treated that pairing as incorrect for ordinary marketable orders.

The reader argued that, unless a limit order is used, a buy instruction is filled at the ask and a sell instruction is filled at the bid. The same letter treated the limit order as the exception that can avoid automatically taking the far side of the two-sided quote.

Quote coherence and the spread

The letter flagged a worked currency example in which the quoted bid sat above the quoted ask as inconsistent with a coherent two-sided quote.

The letter rejected the idea that a broker automatically keeps the bid-ask spread on a customer trade, arguing the spread is retained only if the broker can offset the customer by trading against the opposite quote. The spread is the gap between bid and ask. Capturing it is not automatic on a customer fill. It depends on whether the intermediary can offset that fill on the opposite quote.

The accepted correction

The publication's editor accepted the correction, stating that a retail buyer transacts on the ask and that bid and ask had been interchanged in the original piece.

Educational research material, not investment advice. Historical source context does not establish present-day performance.
14 of 26 in the Market order track
20081-4 pp.Next on Market orderLimit versus market orders for a commodity option-spreadCommodity futures are treated as leveraged speculation inside a long-term price range, not as a buy-and-hold investment vehicle.
All readings on this track · 26 readings
  1. 1995Canceled prints versus executable fills
  2. 1999How order routing changes market and limit fills
  3. 2000Direct access, intelligent order routing, and visible book depth
  4. 2001Retail routing and market versus limit fills
  5. 2001Stop triggers and opening-only short market orders
  6. 2002Market-order routing across linked venues
  7. 2002Market-order routing, internalization, and displayed size
  8. 2004Direct access order routing after the display rules
  9. 2004Listed-stock limit envelopes versus market-order routing
  10. 2005Closing option spreads with limit or market orders
  11. 2005Contingent routing as a pre-trade futures contract
  12. 2007Constructing executable futures orders with market, limit, and fill or kill
  13. 2008Bid-ask spreads, routing paths, and order choice
  14. 2008Retail market buys hit the ask
  15. 2008Limit versus market orders for a commodity option-spread
  16. 2011A pre-trade checklist before market or limit orders
  17. 2013Retail market orders and the displayed queue they never join
  18. 2013Option stop orders, wide spreads and forced market exits
  19. 2014Opening range breakout with weekday ratings, abstention and exits
  20. 2014Constructing forex orders from session liquidity
  21. 2015Order-type and routing scripts for faster execution
  22. 2015Market, limit, and routing choices inside the order life cycle
  23. 2015Handheld futures tickets as a second execution venue
  24. 2017Screen execution starts from the live bid and ask
  25. 2017Electronic stop-loss orders and protected price bands
  26. 2020Market-order slippage on split-adjusted stock prices
All 32 readings tagged Market order
Also on Market order5 readings