Plus500 Expands B2B Infrastructure Playbook with Canadian Wealthsimple

Plus500, the Israeli multi-asset broker listed on the London Stock Exchange, has entered a strategic partnership with Canadian online brokerage Wealthsimple. The agreement, announced on Wednesday, will see Plus500 provide its proprietary order routing, risk management, and clearing infrastructure to enable Wealthsimple’s more than 4 million investors to trade US futures contracts for the first time.

The integration leverages Plus500’s CFTC-regulated clearing status, allowing Wealthsimple’s self-directed clients direct access to US derivatives markets. The move marks a milestone for Canada’s retail investing sector, which has historically lacked easy access to US futures products.

Expanding B2B Infrastructure

The deal represents another step in Plus500’s broader transformation from a retail CFD broker into a technology infrastructure provider. Over recent years, the company has built a network of B2B alliances across futures, prop trading, and prediction markets. It already serves as the execution and clearing partner for FanDuel Prediction Markets (a joint venture with CME Group), facilitates retail access to Kalshi’s CFTC-regulated event contracts through Kalshi Klear, and supplies clearing infrastructure to prop trading firm Topstep.

Plus500 laid the foundation for its non-OTC expansion in 2021 with the launch of Plus500 Invest and the acquisition of US futures broker Cunningham Commodities, which gave the group direct clearing membership and access to US derivatives exchanges.

Financial Impact and Outlook

The infrastructure push is delivering tangible revenue. In 2025, Plus500’s non-OTC revenue surpassed US$100 million, representing roughly 14% of total group revenue. In its first-half 2026 financial update, the company reported strong progress in its B2B futures and prediction markets ecosystems and indicated that additional institutional partner deals are in the pipeline.