Merrill Managed Account Advisors Surpasses $1 Trillion
Merrill's Managed Account Advisors (MAA) platform has surpassed $1 trillion in client assets, marking 20 years since its launch in 2006.
Merrill announced today that its Managed Account Advisors (MAA) platform has surpassed $1 trillion in client assets, a milestone that coincides with the platform's 20th anniversary.
Launched in 2006, MAA is an integrated portfolio management platform that enables financial advisors to build and manage personalized investment portfolios at scale. It serves as the central engine for implementing managed and custom-managed strategies within the Merrill Lynch Investment Advisory Program (IAP). The platform provides access to customizable model portfolios from Bank of America’s Chief Investment Office, insights from BofA Global Research, and strategies from third-party investment managers.
“Reaching $1 trillion reflects the impact of MAA over the last two decades,” said Nancy Fahmy, Head of the Investment Solutions Group at Merrill and Bank of America Private Bank. “Today, MAA brings together the breadth of Bank of America Private Bank and Merrill’s investment insights and resources to power millions of client accounts, while freeing up advisors’ time to focus on clients.”
Advisors using MAA remain central to the investment process, working with clients to define goals, select strategies, and tailor portfolios. The platform handles day-to-day portfolio management, rebalancing, and reporting, and supports tax-aware investing strategies based on individual client needs.
John Capelli, Head of Managed Account Advisors at Merrill, said: “For nearly 20 years, Managed Account Advisors has pioneered how we deliver personalized portfolios at scale. MAA began as an innovative approach to managed solutions and is now a core engine powering how advisors serve clients today.”
MAA was among the first to transition separately managed accounts (SMAs) to a model-based delivery format and among the first to launch custom-managed strategies, allowing advisors to build multi-sleeve portfolios. The platform supports clients across Merrill, Bank of America Private Bank, and Bank of America Consumer Investments.
Source: Merrill Edge