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stocksAug 3, 2026, 9:29 PM

Snap CEO: AI Boosts Service Speed, Advertiser Outcomes, and Engagement

Snap’s chief executive says artificial intelligence is helping the company improve its service faster, deepening user engagement and boosting results for advertisers. The firm’s internal AI code reviewer now handles 90% of pull requests.

SNAP

During a conference call, Snap CEO highlighted that the implementation of artificial intelligence is accelerating the pace of service improvements. The company’s internal AI code reviewer is now responsible for reviewing 90% of all pull requests across Snap.

AI-driven enhancements are leading to deeper user engagement, the CEO noted, while also delivering improved outcomes for advertisers. No further details were provided on specific metrics or timelines.

The comments underscore Snap’s growing reliance on AI to streamline development and enhance its platform’s commercial appeal.

Source: First Squawk