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macroAug 4, 2026, 8:51 PM

Booking Holdings CEO Reports Strong US Room Night Growth, Sees Asia as Key Opportunity

Booking Holdings’ CEO reported high single-digit growth in U.S. room nights driven by domestic demand, with direct channels contributing to higher engagement. He also identified Asia as one of the most attractive long-term opportunities in global travel.

BKNG

Booking Holdings CEO stated that U.S. room nights expanded at a high single-digit rate, supported by healthy domestic travel demand. The direct booking channel continued to grow alongside higher user engagement.

He emphasized the company's direct channel growth and increasing customer engagement, suggesting that these trends are reinforcing the platform's position in the market.

Looking ahead, the CEO singled out Asia as one of the most appealing long-term opportunities in the global travel sector, indicating a strategic focus on the region.

Source: First Squawk