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stocksJul 30, 2026, 3:21 PM

Revolut becomes Front-of-Shirt sponsor of Serie A club Como 1907

Revolut is expanding its partnership with Serie A club Como 1907, becoming front-of-shirt sponsor from the 2026/27 season after serving as the club's global banking and FX partner.

UK neobank Revolut has expanded its partnership with Serie A club Como 1907, becoming the club's Official Front-of-Shirt Partner from the 2026/27 season. The agreement follows a two-year operational tie-up in which Revolut served as Como 1907's Global Banking and FX Partner.

The companies said the deal unites two challenger brands that have grown beyond their core industries into lifestyle-driven names, combining innovation, culture and community. It marks Revolut's second major European football sponsorship of the year, after it agreed to become back-of-shirt sponsor for Manchester City in February.

Since the partnership launched in 2025, Revolut Business has been fully integrated into Como 1907's financial operations, enabling the club to handle supplier payments and complex foreign exchange transactions through a single platform. Revolut's logo will now feature on the men's first-team shirts across Italian and European competitions.

The next phase will focus on deeper product integration and fan experiences, including exclusive ticket discounts, co-branded products, tailored merchandise offers and matchday activations featuring the team and coach Cesc Fàbregas. The move builds on a 2026 campaign with Como players that showcased Revolut's personal and business products through football storytelling.

Ryan Shelton, Chief Business Officer of SENT Entertainment, said the front of the shirt is one of the clearest expressions of where the club is going. 'Revolut belongs there because this is an active, useful and ambitious partnership, supporting the club behind the scenes while creating better experiences for our supporters,' he added.

Deborah Wajsbrot, Head of Partnerships at Revolut, said the expanded role brings closer two brands that share an ambition to challenge convention. 'By expanding our role, we look forward to embedding Revolut Business deeper into the club's operations and redefining the fan journey through seamless, connected experiences,' she said.

The sponsorship is the latest addition to Revolut's growing sports portfolio, which already includes collaborations in motorsport, rugby and basketball.

Source: FX News Group