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fxJan 15, 2026, 12:00 AM

HFM Launches New Loyalty Program

Multi-asset broker HFM has launched a loyalty program that lets traders earn points on eligible trades and redeem them for prizes, including a supercar, luxury vacations and electronics.

Global multi-asset broker HFM has unveiled a new loyalty program designed to reward both new and existing clients for their trading activity. The program operates on a four-tier progression system, moving traders from Rookie through Rising Star and Pro, ultimately reaching Legend status.

Participants earn Trophy Road Points (TRP) on eligible trades, which can be exchanged for a range of prizes. The rewards catalogue includes a supercar, luxury vacations, high-end electronic devices and cash prizes. New joiners receive an initial 100 TRP simply for signing up.

To accelerate point accumulation, the program features "Missions" that combine trading and non-trading requirements, as well as "Crystal Boosters" that increase TRP earnings on trades of specific instruments. HFM says the structure aims to provide a more engaging experience beyond standard trade-based rewards.

HFM, which reports serving over 4 million clients worldwide, positions the program as an added incentive rather than investment advice. A company disclaimer notes that participation should not be considered a recommendation to deposit or trade any specific instrument.

The loyalty program is available immediately through the HFM website.

Source: HF Markets