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cryptoJul 6, 2026, 3:02 PM

Strive CEO Matt Cole Says Bitcoin Bottom May Be In, Eyes $120K

Strive CEO Matt Cole suggests the panic around Bitcoin treasury companies is misplaced, claiming the bottom may already be in and BTC could reach $120,000 by year-end.

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Following Michael Saylor's Bitcoin sales, Strive CEO Matt Cole was previously seen buying BTC and laughing at the move. Now, as Saylor's Strategy sells even more, Cole argues that the panic surrounding Bitcoin treasury firms is overblown.

In a recent interview, Cole stated that the bottom may already be in for Bitcoin and reiterated a year-end target of $120,000. The full interview is available on YouTube.

Source: Cointelegraph